This project marked one of my initial freelance opportunities, where I had the pleasure of reimagining the branding for a local salon. Collaborating closely with my client, we developed a fresh, modern identity designed to attract a younger, millennial audience.

My contributions included designing a new logo, brand kit, and collateral such as business cards and promotional coupons. It was a rewarding experience to help elevate the salon’s branding to reflect the sophisticated and vibrant atmosphere of the space, ensuring the visual identity aligned seamlessly with its environment.