I was afforded the awesome opportunity to design all the neon signs for a Hasbro boardgame themed adult arcade bar located in New Jersey. Below are some concepts I created for Battleship, Clue, & Monopoly themed spaces around the arcade. I was also asked to create some neon sign concepts for the entrance that say “Gametime” and “Own It All"

This was a fun project that allowed me to tap into my nostalgia for childhood boardgames that I played with my family. I had to pay close attention to the brand guides for these brands to keep the brand integrity in my neon sign interpretations. I also had to consider what vibe these signs would create and how simple they need to be for manufacturing.

Below are images of the actual neon signs that are now featured in The Gameroom.