T-Mobile Design Work
As the lead designer on the T-Mobile account, I got to work with a super creative team to bring our ideas to life with promotional products for all types of programs within T-Mobile, both for employees and for consumers.
Kicking things off with a huge T-Mobile Tuesday’s $2.5 million win: Eclipse Glasses.
T-mobile Tuesdays Eclipse Glasses Design
T-Mobile Tuesdays is a consumer-facing program with the goal of getting T-Mobile Customers in the door with an exlusive free item available in-store only. The product drops on a Tuesday and is distributed over all T-Mobile stores throughout the country.
I got to see the Eclipse Glasses project from pitch deck all the way to production and successfully being distributed. There were many different versions of these glasses before this design was landed on. Then came the 20+ colorways to find the perfect options for any consumer. This product created social buzz and were so sought after for the April 8th, 2024 solar eclipse that they were being resold on sites for 30x the price it cost to make them.
This was such a unique & successful project to work on. T-Mobile is a brand that I have become so familiar with & therefore protective of the brand integrity. I have so much pride in the work I get to do every day for this brand.
I had the privledge of gearing up T-Mobile with apparel and merchandise designs for their booth at the 2023 F1 Las Vegas Gran Prix.
T-Mobile Micro-sites
I designed 2 micro-sites for T-Mobile employee appreciation programs. First is a microsite that would allow an awarded employee to select a custom pair of T-Mobile branded sneakers from name brands like Nike, Vans and Adidas.
This site is custom designed with a simple user experience in mind. This is a one-time transaction site that needs to be clear, clean and enticing to the T-Mobile employees using it.
The second site was a reward site where an employee could select one high-end product that would also come with a small mystery gift. Again, very straight-forward UX with attention to simplicity and bold, excitability.
Below are some other projects I’ve done for T-Mobile…
From product collections to logo designs, I have been trusted to keep the brand integrity at the forefront of every brand I work with, and T-Mobile is no different. I have to stay on top of trends while keeping the T-digit icon & T-Mobile logotype on point and handled with care via the brand guidelines while keeping my creative juices flowing.
