T-Mobile Design Work
As the lead designer on the T-Mobile account, I got to work with a super creative team to bring our ideas to life with promotional products for all types of programs within T-Mobile, both for employees and for consumers.
Kicking things off with a huge T-Mobile Tuesday’s $2.5 million win:
Eclipse Glasses
T-MOBILE TUESDAYS
T-MOBILE TUESDAYS
T-mobile Tuesdays Eclipse Glasses Design
T-Mobile Tuesdays is a consumer-facing program with the goal of getting T-Mobile customers in the door with an exclusive free item available in-store only. The product drops on one Tuesday per month and is distributed over all T-Mobile stores throughout the country.
I led the successful launch of T-Mobile’s Eclipse Glasses for the April 8, 2024 solar eclipse. From concept to production, I managed the design process, including multiple iterations and the selection of 20+ colorways to appeal to a wide audience. The glasses generated significant social buzz, with resale prices reaching up to 30 times the production cost. I am proud to have contributed to such a unique and impactful project for a brand I deeply respect and am committed to protecting.
I had the privledge of gearing up T-Mobile with apparel and merchandise designs for their booth at the
2023 F1 Las Vegas Gran Prix.
T-Mobile Micro-sites
I designed 2 micro-sites for T-Mobile employee appreciation programs. First is a microsite that would allow an awarded employee to select a custom pair of T-Mobile branded sneakers from name brands like Nike, Vans and Adidas.
This site is custom designed with a simple user experience in mind. This is a one-time transaction site that needs to be clear, clean and enticing to the T-Mobile employees using it.
The second site was a reward site where an employee could select one high-end product that would also come with a small mystery gift. Again, very straight-forward UX with attention to simplicity and bold, excitability.
Below are some other projects I’ve done for T-Mobile…
From product collections to logo designs, I have been trusted to keep the brand integrity at the forefront of every brand I work with, and T-Mobile is no different. I have to stay on top of trends while keeping the T-digit icon & T-Mobile logotype on point and handled with care via the brand guidelines while keeping my creative juices flowing.
